Rajiv Tanna

Rajiv Tanna, Co-founder at Birdie, is an entrepreneur with expertise in product strategy, healthcare tech, and leadership roles at ASOS & Yieldify.
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Rajiv Tanna is an accomplished entrepreneur and product strategist with extensive experience spanning technology, finance, and home healthcare. He is the co-founder of Birdie, a B-Corp certified platform revolutionizing home healthcare through technology. Since 2018, Birdie has emerged as a leader in its field, recognized as a top Home Health Tech provider by CB Insights in 2021. The platform empowers care providers and families to support independent living for the elderly, attracting investor interest with €7M raised to advance its mission.

In addition to his role at Birdie, Rajiv is an active angel investor at Kor, where he supports early-stage startups. His career highlights include leadership roles such as Lead Product Manager at ASOS, Head of Product & Strategy at Yieldify, and Head of Corporate Strategy at WorldPay UK. Rajiv also gained foundational experience in finance as Associate Director at UBS Investment Bank and began his career as an analyst at Accenture.

• Birdie, Co-founder: Jul 2018 - Present
• Kor, Angel Investor: Jan 2024 - Present
• ASOS.com, Lead Product Manager: Feb 2017 - Jun 2018
• Yieldify, Head of Product & Strategy: Oct 2014 - Mar 2016
• Bond, Early Stage Founder Experience: Jan 2014 - Oct 2014
• WorldPay UK, Head of Corporate Strategy: Nov 2011 - Dec 2013
• Global Travel, Career Break | Travel | Startup Advisory: Mar 2011 - Oct 2011
• UBS Investment Bank, Associate Director: Jun 2005 - Aug 2010
• Accenture, Analyst: Oct 2002 - Sep 2004

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