Supriya Dev-Purkaystha
Supriya Dev-Purkaystha is an accomplished digital marketing and advertising leader with over two decades of experience in client development, marketing integration, and partnership management. Currently, she is the Head of Media & Ad Tech Solutions at Microsoft UK, where she leads strategies to drive media and ad technology advancements. She also serves as the Accessibility Alliance Lead, representing Microsoft Advertising on the Global Accessibility Alliance, advocating for accessible advertising standards globally. In addition, she chairs the Digital Taskforce for Ads Accessibility Alliance at ISBA, collaborating with industry bodies to establish benchmarks for accessibility in advertising.
Beyond her corporate role, Supriya is the founder of Connect Growth, a network of marketers and consultants focused on fostering growth for agencies and brands. She is deeply committed to promoting diversity and inclusion, contributing to the All In Asian Talent working group of the Advertising Association and mentoring through Media For All (MEFA). Her extensive career includes leadership roles at Pulse Advertising, ForwardPMX, and Forward3D, where she gained expertise in SEO, PPC, multichannel strategy, and digital campaign management. Supriya’s passion for driving inclusive change and her expertise in digital marketing make her a leading figure in shaping the future of advertising.
• Microsoft, Head of Media & Ad Tech Solutions UK: Jul 2024 – Present (9 mos)
• Microsoft, Accessibility Alliance Lead: Jul 2024 – Present (9 mos)
• Microsoft, Head of Native Advertising UK: Sep 2022 – Sep 2024 (2 yrs 1 mo)
• ISBA, Chair of Digital Taskforce – Ads Accessibility Alliance: Feb 2025 – Present (2 mos)
• Connect Growth, Founder: Feb 2022 – Present (3 yrs 2 mos)
• Advertising Association, All In – Asian Talent Working Group Member: Sep 2021 – Present (3 yrs 7 mos)
• Media For All (MEFA), Mentor: May 2020 – Present (4 yrs 11 mos)
• Media For All (MEFA), Director of Outreach: Jan 2021 – Dec 2022 (2 yrs)
• Agate Momentum Trust, Member Board of Trustees: Jun 2018 – Jun 2023 (5 yrs 1 mo)
• Pulse Advertising, Managing Director: Sep 2021 – Mar 2022 (7 mos)
• ForwardPMX, Commercial Director – DE&I Lead EMEA: Jan 2021 – Sep 2021 (9 mos)
• ForwardPMX, Commercial Director: Dec 2019 – Jan 2021 (1 yr 2 mos)
• ForwardPMX, Director of Client and Strategic Partnerships: Apr 2016 – Dec 2019 (3 yrs 9 mos)
• Forward3D, Head of Client and Strategic Partnerships: Jan 2016 – Apr 2016 (4 mos)
• Forward3D, Head of Client Services: Aug 2014 – Jan 2016 (1 yr 6 mos)
• Forward3D, Client Director: Feb 2014 – Aug 2014 (7 mos)
• Forward3D, Sales Director: Aug 2011 – Feb 2014 (2 yrs 7 mos)
• Media Contacts, New Business Director: Jan 2010 – Aug 2011 (1 yr 8 mos)
• Netbooster, UK Sales and Marketing Manager: Sep 2007 – Jan 2010 (2 yrs 5 mos)
• Netbooster, Business Development Manager: Apr 2006 – Aug 2007 (1 yr 5 mos)
• Endsleigh Insurance Services Ltd, Multi Site Manager: Jun 2005 – Apr 2006 (11 mos)
• Endsleigh Insurance Services Ltd, Business Dev Exec: Sep 2004 – Jun 2005 (10 mos)
• Endsleigh Insurance Services Ltd, Branch Manager: Jul 2001 – Sep 2004 (3 yrs 3 mos)
