Bae Watch

Pivot: Providing 1:1 human care for divorce and separation, powered by technology.

Pre-Seed

B2C Software

❓ Business Model

They support people going through divorce and separation by providing 1:1 human care powered by technology.
The revenue model leverages B2B partnerships and B2C toolkits to generate income through revenue sharing, subscriptions, and direct sales.

📈 Traction

Raised a 300k angel round and raising Seed in H1 2025.
Generated 30k of revenue in the last 3 months since launch.
4000 MAU in last 4 months.
Established strategic partnerships with 5 law firms and 10 SMEs to offer coaching packages and HR benefits, expanding B2B offerings.
Developing the UK's first and only AI-first divorce support platform - 'powered by AI and backed by experts'.
Featured in Stylist Magazine, The Independent, BBC Radio, TechRound, and The Guardian

🌱Founding Team

Nimrita Dadlani (Co-founder)
- Channeled her own experience of dealing with a difficult divorce into founding YourPivot.co, fuelled by a fierce commitment to empowering individuals and families navigating the complexities of separation.
- Successfully raised a pre-seed angel round for YourPivot.co before having a product, revenue, or traction.

Ramesh Touraney (Co-Founder)
- Led the IPO of Tetra PLC on the London Stock Exchange.
- Raised almost £200,000 for cancer research after losing his wife of 25 years to a 6 year battle with Stage 4 colorectal cancer.

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📖 Story

Nimrita Dadlani's challenging divorce inspired her, together with co-founder Ramesh Touraney to create Pivot, a comprehensive support platform for individuals navigating separation and divorce. Determined to make a difference, Nimrita and Ramesh have assembled a team of experts and are now developing an innovative solution that combines human expertise with cutting-edge AI technology.

Their vision is to transform the divorce experience by providing accessible, affordable, and personalised support to empower individuals and families during one of life's most difficult transitions. As Pivot evolves into the world's first AI-first break up and divorce support platform, powered by AI and backed by industry experts, the founders remains committed to revolutionising the way people navigate divorce, one user at a time.

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👀 Reasons to watch

Revolutionary Approach to Divorce Support: By offering personalised, accessible, and affordable support, Pivot is poised to disrupt the traditional divorce support industry and make a significant impact on the lives of individuals and families going through separation.
Visionary Leadership and Personal Experience: Under Nimrita Dadlani and Ramesh Touraney's visionary leadership, Pivot is driven by a deep understanding of the challenges faced by those going through divorce.
Scalable and Innovative Technology: As the company continues to invest in research and development, Pivot is well-positioned to leverage advancements in AI and machine learning to continuously improve its offerings and stay at the forefront of the divorce support industry.
Significant Market Potential and Social Impact: With divorce rates remaining high globally, there is a significant and growing need for accessible, affordable, and effective divorce support services. By addressing this need, Pivot has the potential to capture a substantial market share and generate strong returns for investors. Moreover, by empowering individuals and families during one of life's most challenging transitions, Pivot is making a positive social impact and contributing to the overall well-being of communities.

➕Further reading

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